Passionate, loyal, and often comically irrational, New York sports fans are as loyal as they come living and dying by their team's success. So being New Yorkers ourselves, we embraced the opportunity to create a campaign for MSG Networks; highlighting these unique individuals who make up each team's one of a kind fan base.
After weeks of research, scouring the Internet and social media, we sourced 12 unique fans to profile for MSG's Expressions of Fandom series. Through authentic imagery and documentary style interviews, we showcased each individual's personal journey through fandom while exhibiting their unique way in which they support their favorite team. Whether it's getting your favorite team's logo shaved into the back of your head or remodeling your basement to be the ultimate fan cave, New York fans are as die-hard as they come.
2019 Bronze Telly Award Winner in Promotional Video: Media Promotion
DIRECTED & PRODUCED BY: Tom Colabraro
DIRECTERS OF PHOTOGRAPHY: Jeff Ricker, Steve Massorelli, & Noah Collier
EDITORS: Morgan Mitchell & Matt McGee